Privacy policy

At Yash Jewel, headquartered in Dubai, UAE, we are committed to safeguarding your personal information and maintaining your trust. This Privacy Policy explains how we collect, use, share, and protect your personal data when you interact with us—whether through our website, social media platforms, email, or any other digital or offline channel.

We comply with the UAE Federal Decree-Law No. 45 of 2021 on Personal Data Protection (PDPL) and adhere to best practices in global data privacy where applicable to our international clientele.

1. What This Policy Covers

This policy applies to all interactions with Yash Jewel, including browsing our website, placing orders, signing up for newsletters, and communicating with our customer support team. It also covers data collected via third-party services that help us operate and improve our business.

2. Collection of Personal Data

To offer a personalized and secure shopping experience, we collect personal data you directly provide and data collected through automated means.

We collect personal data when you:

  • Sign up for our newsletter or mailing list

  • Create an account on our website

  • Place an order or make a purchase

  • Participate in promotions, giveaways, or contests

  • Contact us for product inquiries, support, or customization

  • Interact with our ads or social media content

  • Request content tailored to your preferences

Data we may collect includes (but is not limited to):

  • Full name, preferred title, and gender

  • Email address and phone number

  • Date of birth and anniversary date (optional)

  • Billing and shipping addresses

  • Order and purchase history

  • Personal preferences or customization details

  • Any additional data you choose to share

3. Data from Other Sources

We may also collect personal information through trusted partners such as:

  • Delivery & logistics providers (to confirm addresses and shipping status)

  • Analytics services (for website performance and visitor behavior)

  • Advertising platforms (to personalize offers and retarget ads)

These third parties are required to follow strict data protection standards aligned with UAE PDPL and other applicable laws.

4. Automatically Collected Technical Data

When you visit our website or use our services, we may automatically collect anonymized technical data such as:

  • IP address

  • Browser type and device model

  • Referring URLs and page activity

  • Session duration and click behavior

  • Operating system and location (approximate)

This information helps us optimize site functionality, security, and content relevance.

5. How We Use Your Data

We use your personal data to:

  • Process your orders and deliver your products

  • Respond to customer service requests and inquiries

  • Send transactional emails (e.g., order confirmations, shipping updates)

  • Send promotional emails, product updates, and exclusive offers*

  • Customize your website experience and recommend products*

  • Analyze purchase behavior to improve offerings and inventory

  • Comply with applicable UAE and international laws

* You may opt out of marketing communications at any time.

6. Legal Basis for Processing

Under the UAE PDPL and applicable international laws, we rely on the following legal bases to process your data:

  • Your explicit consent

  • Fulfillment of a contract (e.g., product purchase)

  • Legal compliance

  • Legitimate interests, such as fraud prevention or marketing—provided your rights do not override these interests

7. Use of Cookies & Tracking Technologies

We use cookies and related technologies to:

  • Remember user preferences

  • Maintain sessions and login functionality

  • Enable shopping cart and checkout functions

  • Analyze site traffic and behavior

  • Serve personalized content and ads

You may disable cookies through your browser settings. Please note that this may affect the performance of certain site features.

8. Data Sharing and International Transfers

While we primarily process data within the UAE, we may share your information with international partners (e.g., Shopify, Google, Meta) for order processing, analytics, or advertising. Where data leaves the UAE, we ensure that it is protected by appropriate safeguards consistent with UAE data transfer regulations and international standards.

9. Data Security and Retention

We employ strong administrative, technical, and physical security measures to protect your data from loss, theft, or misuse.

Your data is retained only as long as necessary to fulfill the purposes stated in this policy, or as legally required. Once no longer needed, it is securely deleted or anonymized.

10. Children’s Privacy

Yash Jewel does not knowingly collect personal data from individuals under the age of 16. If you are a parent or guardian and believe your child has submitted personal data, please contact us immediately. We will take prompt steps to delete the data and ensure compliance.

11. Your Rights Under UAE PDPL

You have the right to:

  • Access your personal data

  • Correct or update inaccurate information

  • Withdraw consent at any time

  • Request restriction or deletion of your data

  • Object to marketing communications

  • Request data portability (when applicable)

To exercise these rights, please contact us using the information below. We may ask for identity verification to protect your privacy.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in legal requirements, services, or business operations. Any updates will be posted on this page with an updated “Effective Date.”

13. Contact Us

For questions, feedback, or to exercise your data rights, please reach out to us:

📧 support@yashjewel.com
📞 (+971) 563254128
📍 Dubai, United Arab Emirates

The Yash Jewel Promise

A legacy of brilliance, a future of trust.